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The semantic cocoon (cocon sémantique): now there’s a trendy topic…
But beyond the hype, what need does it actually meet? Is it just a technical trick, or is there something more to it?
In this talk, I show how the cocoon actually meets a fundamental need to organize information, and that this organization is what Google wants.
What’s more, you can draw a straight parallel between the cocoon and UX, and the benefits then multiply.
Here too, a slightly more “highbrow” historical aside to introduce simplexity, a key concept for understanding how a complex organism like a search engine works.
That was at TekNSeo in Dijon again, in 2016.
A great venue, top-notch organizers, and an audience that rocked too!
(Slides coming soon)
I also got a phone interview/debrief with @LaurentBourelly:
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