This page was translated from French to English with the help of AI. Read the original in French.
Early 2012.
During a week’s vacation at my in-laws’, I cobble some code together to give shape to a hunch:
“drawing” your masterspin, to come up with highly varied texts, a far cry from what people usually mean by “content spinning”.
xSpin was born.
Yahoo Pipes-style modules, with links between them.
No twisted syntax to learn, no risk of getting it wrong.
Incredible flexibility in how texts are put together.
No thesaurus (even back then, we already knew that was a dumb idea).
So xSpin is a synthesizer of polymorphic texts.
Calling it content spinning does it no favors. The result is nothing like it.
Here’s the demo video, hosted by Laurent:
Since then, others have jumped in, there’s talk of NLP and other “robot writers” churning out product pages or election results… bullshit 🙂 More often than not, it’s just another name for fill-in-the-blanks text, or fill-in-the-blanks spin!
Today, xSpin is still online, still available, and used more than ever.
Longtime customers who’ve been fans since day one.
New customers who’ve adopted it and won’t let go.
Thanks, everyone!
And here’s an interview with Rodrigue.
More of my products? Here you go: